
My Approach
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Strategic Brand Guidance
Brand Inconsistency – Create a unified voice across all channels.
Misaligned Marketing Strategy – Ensure campaigns connect to business goals.
Brand Positioning - Define your unique value, personality, and promise so that your brand holds a clear, distinct, and meaningful place in the market.
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Marketing Team Development
Silo-Breaking Initiatives – Promote positive and effective cross-functional communication with sales, product, creative teams etc.
Project Management Skills – Equip teams with proven insights and techniques.
Agency & Vendor Management – Teach best practices for working efficiently with external partners. -
Executive-Level Consulting
Help CMOs navigate high-stakes decisions, optimize marketing strategies, and bridge the gap between business objectives and creative execution.
Marketing Strategy Alignment – Ensure every initiative ladders up to business goals.
Creative & Brand Leadership – Bring fresh, high-impact ideas to market.
Turn Insights into Action – Leverage data to optimize marketing spend and performance.
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Agency & Team Collaboration
Facilitate Communication - Across departments and external partners to ensure smooth execution.
Help Refine Creative Briefs - Ensure alignment with business objectives.
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Manage Campaign Development & Execution
Slow or Stalled Execution – Accelerate ideas from concept to market.
Inefficient Agency Relationships – Streamline collaboration for better results.
Drive Business Growth - Ensure marketing initiatives impact the bottomline.
From social campaigns to TV production, I’ve done it all.
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Ad Agency Search
Stress-Free And Seamless Ad Agency Search - With my expertise and industry knowledge, I help you identify agencies that align with your goals, budget, and vision.
Start To Finish - Guide you through the complete process of choosing the ideal ad agency.
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Fostering A More Creative Environment
Encourage Open Collaboration - Break down silos by fostering cross-functional teamwork.
Set The Tone - Foster a culture where experimentation and risk-taking are encouraged.
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Creative Direction
Creative That Doesn’t Resonate – Identify breakthrough ideas that drive engagement.
Underperforming Campaigns – Highlight issues and optimize for greater impact.
Lack of Innovation – Bringing fresh thinking to stagnant marketing efforts.
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New Product/Service Launch
Define Your Target Audience: Who is this product for? Understand their pain points, desires, and behaviors.
Unique Selling Proposition (USP): Clear. Differentiated. Customer Centric. Why should customers choose your product/service over the competition?
Build Pre-Launch Hype: Tease the launch. Generate excitement.
Multi-Channel Marketing Plan: A mix of organic and paid channels to maximize visibility.
Optimize Your Website & Product Pages: Ensure a clear, conversion-optimized landing page with compelling copy, high-quality visuals, and social proof.
